The environmental impact of the digital industry

an LCAW 2021 event

Thursday 1st July | 11am - 1pm


Book your free place

Manifesto-shapes grey-change

About this event


Last year we shared how the digital industry has a global emissions footprint on par with the aviation industry (and that's pre-pandemic). Our speakers talked about how the exponential increase in our digital consumption, and reliance on technology, means this footprint is in danger of increasing significantly.

This year, through a series of lightning talks and panel discussion, we will be talking about the great (and not so great) things that have happened since London Climate Action Week 2020.

We've brought together seven experts working in this space every day (perhaps a couple of familiar faces in there!) to share their learnings, tools, and guidance. Providing ways that we can create a new digital industry standard that will positively impact our environment.

What to expect

Talks will include...


One year on, what's changed?

- Neil Clark, Environmental Lead, The Panoply / Manifesto
To set the scene, Neil will cover the complexity that makes up the environmental impact of the digital industry, including a review of the year for digital impact since LCAW 2020. Plus the all important introductions to our expert panel of speakers!


Levers for change

- Sandra Pallier, Co-organiser of

How can we use our skills & privileges as tech workers to push for climate action within our workplaces and industries? The community offers support and guidance to answer this question and provides a space for a global tech community to discuss the impact of our industry and our levers for change.


Creating a climate resilient web

- Tom Greenwood, Co-founder and MD, Wholegrain Digital

The internet is a major contributor to climate change. Not only does technology threaten our climate, but the increasing instability of our climate is a threat to digital technology itself. In this talk, Tom will speak about how, as we become ever-increasingly dependent on technology, it is essential we’re aware of the risks this imposes on our climate. Furthermore, how do we create technology that is resilient to the challenges that lie ahead?


Is your advert a load of hot air?

- Amy Williams, Founder of Good-Loop

How can we create an ethical approach to advertising which makes the connection between brands and people more meaningful? In this talk Amy will share the Good-Loop carbon calculator, and how this tool can help organisations understand the carbon impact of their advertising, whilst building brand love and meaningful connections with their audience. 


With further talks to be confirmed.

Meet the speakers


Neil Clark

Environmental Lead, The Panoply

Neil Clark is the service design lead at Manifesto and environment strategist at The Panoply. He is unashamedly passionate about helping to save the planet and everything that calls it home. He’s also chair of the digital carbon footprint steering committee at the Sustainable Digital Infrastructure Alliance, a member of the BIMA Sustainability Council, and has organised London Climate Action Week’s only (until organising this second one!) event about digital sustainability. You can read some of Neil’s musings on services and the environment at the Manifesto blog.

Manifesto-shapes grey-experience
Sandra Pallier

Sandra Pallier

Co-organiser of

Sandra Pallier (she/her) is a co-organiser of — a global community of over 4.000 tech workers — and works as a designer at Microsoft in London. She’s driving initiatives like #11at11ClimateStrike at work, is talking about climate in almost every meeting she has, and is motivated by local and global communities coming together to find solutions for a better future.


Paul Johnston

CTO, Director, and Researcher

Paul has many roles, as a CTO, consulting with organisations who need strategic IT direction. As a thorn in AWS's side having worked for Amazon and seen first hand how they're tackling the environmental impact of their digital footprint. As the Director of community energy cooperative. And as a researcher into the role of businesses in the climate emergency.


Tom Greenwood

Co-founder and MD, Wholegrain Digital

Wholegrain Digital were founded on the basis of making the internet better for people and the planet. A self confessed hypocritical environmentalist, Tom is obsessed with natural health and sustainable living.


Mohan Gandhi

Head of Research & Policy, SDIA

The SDIA (Sustainable Digital Infrastructure Alliance) bring together companies from the energy, technology, manufacturing, agency and digital industries to collaborate, educate and research the next generation of digital infrastructure. 

Amy Williams headshot

Amy Williams


Amy founded Good-Loop in 2016 after turning her hand from advertising at Ogilvy to volunteering at a soup-kitchen in Argentina. Today working with the likes of Unilever, Coca-Cola and H&M, Good-Loop is The purpose-powered advertising platform that drives engagement and builds brand love whilst donating millions to amazing causes around the world. 

Amy is one of Forbes Europe’s 30 under 30, she’s one of Ad Age’s 2020 Women to Watch Europe and is a face of the United Nations #SheInnovates global campaign.

Daniel Schien

Daniel Schien

Senior Lecturer at University of Bristol

Daniel's research aims at improving our understanding of the environmental impact from information and communication technologies (ICT) and the reduction of such impact.

He currently leads the technical development of the DIMPACT tool, to calculate organisational carbon footprints of digital services used by major digital media companies.

Book your free place


Hello. We’re Manifesto.

We inform and enable new experiences, products and services that are designed around our clients’ audiences and deliver positive change.


Privacy policy